November 7, 2008 By BJ Cook,
Just got done reading this post from David Armano (twitter.com/armano) over at AdvertisingAge and he outlines how big companies can rethink their processes they use to architect their large overly-complicated marketing campaigns. Kind of a nice follow-up form my post below. There’s also a great image as David creates some of the best, simplistic data visualization pieces. Read about the unconventional marketing mindset

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